1. What are cookies?
Cookies are small text files stored on your device when you visit a website. They allow the site to recognize the device, improve page functionality, and remember information about your visit. Similar technologies, such as tracking pixels or local storage, may also be used.
2. Types of cookies used on this site
2.1. Strictly necessary cookies
These cookies are essential for the proper and secure functioning of the site. Without them, certain functionalities may become unavailable. They cannot be disabled through the consent panel as they are automatically activated insofar as their use is necessary.
2.2. Analytical and statistical cookies (Google Analytics)
These help us understand how the site is used, which pages are most accessed, and how visitors interact with the content. The information is aggregated and anonymized. We use Google Analytics to obtain statistical data about traffic and to improve the site’s structure and relevance.
2.3. Functional cookies (including Yoast SEO)
These cookies are used for optimizing content display and improving user experience. They can remember preferences such as language, display mode, cookie consent, and other similar settings. Yoast SEO may use cookies for internal analysis and technical optimization without directly identifying users.
2.4. Marketing and advertising cookies (Meta Pixel)
These cookies allow us to analyze the effectiveness of our communication campaigns and understand how users interact with the website after viewing content on platforms like Facebook or Instagram. Meta Pixel can collect data about events such as page views and actions taken on the site, which can be correlated with a Meta account depending on the user’s settings.
3. Third-party services using cookies
3.1. Google Analytics
Google Analytics collects aggregated data about site usage: pages visited, visit duration, general location (city/country), device type, browsing behavior. Information may be transferred to Google servers, including outside the EU, with the application of GDPR-provided safeguards. Users can disable Google Analytics via browser settings or by using the official opt-out tool provided by Google.
3.2. Meta Pixel (Facebook / Instagram)
Meta Pixel is used to measure the performance of promoted content and to analyze conversions. Meta can correlate collected data with the user’s profile, depending on their privacy settings. Advertising preferences can be adjusted directly in the user’s Meta account.
3.3. Yoast SEO
Yoast SEO is an optimization plugin that can use cookies to evaluate the site’s internal structure, SEO analysis, and enhance the technical experience. These cookies are generally functional and do not track users for advertising purposes.
3.4. Mailchimp (newsletter)
Mailchimp may place cookies to manage the newsletter subscription process, track the opening of emails, and interaction with their content. The data is used for institutional communication, not for commercial advertising.
3.5. Contact forms
Contact forms may use functional cookies to prevent multiple submissions or for anti-spam protection. These are not used for tracking users.
4. Duration of cookie storage
The storage duration varies depending on the type:
- Session cookies are automatically deleted when the browser is closed.
- Persistent cookies may remain on the device for a period set by the provider (days, months, or years).
- The duration for Google, Meta, or Mailchimp cookies depends on the policies of these services.
5. How you can control cookies
Users can manage cookies in the following ways:
- via browser settings (blocking or deleting all cookies, selective acceptance, etc.);
- via the consent panel if implemented on the site;
- via opt-out tools for certain services (e.g., Google Analytics).
Disabling strictly necessary cookies may affect the site’s functioning. Disabling optional cookies does not affect access to content but may limit interactive or analytical functions.
6. Protection of personal data
Cookies may collect data that can be considered personal data (truncated IP address, online identifiers). The processing of this data is done in accordance with the site’s Privacy Policy. For more information about your rights and how to exercise them, please refer to the dedicated “Privacy Policy” page.
7. Updating the cookie policy
The cookie policy may be updated periodically to reflect legislative changes, recommendations from competent authorities, technological changes, or the introduction of new third-party services. Updated versions will be published on this page.
8. Contact
For questions or to exercise rights regarding data collected through cookies, you can contact us at:
Email: minis@uaic.ro
Phone: 0232 201 339
